Wednesday, December 8, 2010

Point exercice

I- Point between the cats' eyes.
1- It looks straight at us.
2- It intersects with the diagonal of the image.
3- its the highest point of intersection between white and gray on the cat's head.
4- It's elusive.
5- I can't quite see it.
6- It's the darkest part on the cats' head.
7- It's making me think about it.
8- It wish it was bigger.
9- The point with the point between the cats feet cut its in equal halves.
10- the points looks down below the cat.





II- Point at the end on the classroom door top right corner.
1- The point is pointing to the rising sun in the morning before class.
2- I can hand a coat on the point.
3- The point is sharp.
4- The point is pointy.
5- The point falls in front of the white wall area.
6- The point with the top of the tower and the lower left corner of the frame form what appears to the naked eye to be a straight line.
7- The point narrow the door slightly in comparison with its bottom.
8- The point forms a straight line with the other point on the top of the door.
9- The point is a dark edge.
10- The point points downs to the student's head and in a straight line towards the right edge of the white brick elevation.


III - Point at the edge of the table in the top left corner.
1- It's pointing towards the entrance of the classroom.
2- I can use it to cut paper.
3- it's not the only point in the image
4- it's the sharpest point in the image
5- It's the meeting of 2 lines that divide the image in two parts.
6- the point feels to drop into the gray.
7- the point is the furthest point North West.
8- The point touches the darkest gray in the gray zone.
9- The point with the mushed white of piece paper cut the angle into two equal halves.
10- The point inwardly points to the paint mix.

Tuesday, December 7, 2010

LACMA visit

This past weekend I visited the LACMA museum, and I was surprised to see many paintings and pieces of artwork that related to our design class. First, I saw Rothko, who creates large canvases with smooth colors layered on top of each other. The color schemes are very abstract and usually it tends one's eyes to look in a certain area (due to the contrasting colors), like this painting I took a picture of. There is a lighter orange surrounding a darker orange and in the middle a white that looks like it was layered over a few different colors. He gives the viewer a sense that he is layering because it almost looks as though the darker orange and the white in the center are popping out of the picture more. In addition, even though his art is quite primitive, the warm and sophisticated colors he chooses gives a certain mood to the viewer.

Wednesday, December 1, 2010

Eric Tan




I stumbled upon this artist when I was looking for A.M. Cassandre posters. I really like how some of his art is so simple and lovely and then other times so detailed! He does posters for Disney.


Tuesday, November 30, 2010

Arts District


When adventuring downtown, you usually find yourself in one random district or cultural center or another. Most recently I stumbled upon the arts district, which is close enough to the toy district to have the aesthetic of bleak warehouses, but just gentrified enough to be a serious attraction, as opposed to terrifying like the toy district.. There is an art supply store and a few restaurants and stores in the area and is just a few blocks away from Little Tokyo as well.
The real attraction here is the street art. Instead of it just being destructive it's more of a competition amongst the artists to see who can make the most subversive, beautiful design. Posters don't get taken down because they're vandalism, but rather because they're not well designed or are simply trying to imitate Banksy. There is also an original Shepard Fairey piece on the side of one of the buildings.
It's located just off traction an Alameda, just type in 800 E 3rd St, Los Angeles, California 90013 on your gps and you should get there. Or take the 10E from campus, get off at the Alameda exit, and turn right on 3rd street or on traction. Bring a friend, get some lunch in Little Tokyo, and go to the arts district and look at the scenery. There was some talk of extra credit for this if you go and make a blog post!
Good night, and good luck
Love,
Madeline

Monday, November 15, 2010

TypeCraft FieldTrip Extra Credit













Over the weekend, I went with AIGA on the Typecraft Inc. Fieldtrip. Since I initially do not know much about the printing and what goes into creating artwork through print and the business aspects that comes with it, I was not expecting the process to be so complicated.

After the brief overview introduction, I realized that the printing business is very competitive and that only way to survive within the industry is to have loyal, targeted customers. The owner showed us some of their finished products and USC related works. One thing that I thought was really interesting was the FOLDING booklet, teaching how to achieve folding techniques.

Working with designers and their specific demands was also a big issue that the printers have to be aware of and address. Since printing already has high input costs, having mistakes within the final draft of the design has to be addressed early on in the process.

A new "technology" called the Laser Printer prints out smoother looking pieces. Like this event planning pamphlet.



Friday, November 12, 2010

BLT TOUR



BLT TOUR

I toured the BLT design studio this afternoon with AIGA, and I'd have to say it was an INCREDIBLE experience. I really didn't know how the design industry worked on a behind-the-scenes basis until I saw their studios. We got to tour the facilities and see how all the different aspects of marketing and poster production- photography, design, illustrators, etc.- are all housed in the same building. Although they still keep a few traditional illustrators employed, I was really surprised at how digital the whole process is. I was inspired by the level of dedication and love that the designers have for their industry and their work- it takes so many sketches and paintings before a finished product can ever be decided on. I'm not including any photos or detailed descriptions, because the BLT studio allowed us to see a lot of confidential procedures and information behind the scenes, but I will definitely say that it was an eye-opening and inspiring experience. In fact, for my Drawing homework this weekend I'm thinking about making movie posters for some of my favorite classic films.

The Star Trek poster at the top was designed by BLT for the recent JJ Abrams film- it was my favorite poster I saw during the tour. So elegant.



Wednesday, November 10, 2010

An alternative to ripping your Barbie's head off


Do you remember that first Barbie you owned? If you're a guy, then probably not. But ladies, I'm sure, remember how we combed their hair and dressed them up?

Artist Daena Title explores the idealized beauty that these childhood dolls represent in her upcoming exhibit "Drown the Dolls" at the Koplin Del Rio in Culver City. The exhibit, which opens Jan. 8 and will run until Feb. 19, features paintings that attempts to drown away the unrealistic expectations for the female figure.

Title is a figurative painter whose work centers mainly around women's issues and contemporary social dynamics. After seeing the last show we went to in Pasadena, I thought she would've been a good fit for the "Action/Reaction" theme.

For more information, click here.